Bloomingdale's
Launches and reveals
Retail and fashion
Bloomingdale's x Tibi Launch.
30 guests. One New York label. One Michelin-starred table.
Client
Bloomingdale's
Capability
Launches and reveals
Sector
Retail and fashion
Venue Sourcing, Product Launches, Welcome Kits Production, Graphic Design, Photography, Videography
01
The brief
Mark Tibi's arrival at Bloomingdale's Dubai with a private event for 30 media, influencers and VIPs. Everything, from the venue to the table settings and gift bags, had to look like the brand. We chose Marea, a Michelin-starred restaurant with a New York feel, for a New York label. Tibi's founder spoke and presented the latest designs. Branding stayed sleek and minimal, with a curated lunch menu and Tibi signature cocktails.
