YouTube
Hospitality and VIP
Technology
YouTube Inspire Action.
A new look for YouTube's events.
Client
YouTube
Capability
Hospitality and VIP
Sector
Technology
Conceptualization, 3D & Space Design, Graphic Design, Furniture Design, Event Production, On-ground Management
01
The brief
YouTube Inspire Action helps marketers get more from video campaigns. YouTube wanted its events to move away from red and black into something brighter, and needed a new look for the programme. We worked with the YouTube team on a bright look inspired by a future utopia, refined over weeks, that turned each venue into a place for brands to learn.
