02 Roadshows and pop-ups
Built once.
Lands everywhere.
A roadshow has to look as good in the sixth location as it did in the first. We design modular formats that set up fast, travel well and hold the brand wherever they land. Then we count what they bring back: leads, test drives, content.

03 Bloomingdale's · Retail and fashion
Bloomingdale's x Tibi Launch
30 guests. One New York label. One Michelin-starred table.
Case study →DoubleTake Live experience + CGI film
A pop-up reaches the people who walk past it. DoubleTake reaches everyone else. Lucid, The Gravity of Love was the first.
See it on Lucid →



















